A Brand New Day is an assisted-living facility located in Redding, CA, dedicated to providing a supportive environment for its residents. The facility prioritizes a wide range of care services tailored to meet individual needs, focusing on both basic and specialized care. Within the community, residents have access to amenities like clubs and communities that promote social interaction, as well as a barber/beauty salon for personal care. Highly attentive incontinence and ambulatory care are available to ensure resident comfort and mobility support. A Brand New Day offers memory care services within a secured community, specifically designed to accommodate individuals with memory loss, making it suitable for residents with Alzheimer's or related conditions. While the focus on memory care is significant, the facility is more appropriately tailored for the earlier stages of these conditions. For those managing diabetes, personalized care and monitoring are available, alongside medication management programs to ensure proper medication adherence.

Transportation services from A Brand New Day cater to a variety of needs, providing complimentary transportation for non-urgent trips and transportation at cost for more specific or frequent requirements, such as non-standard medical appointments or personal errands. This service allows residents to maintain independence and connect with external community resources. In addition to essential services, the facility offers activities such as yoga and chair yoga, promoting physical wellness and accommodating a range of mobility levels.

Feedback from residents and their families underscores the dedicated and compassionate care provided by the staff, noting the personalized attention and respect for individual needs. The family-oriented atmosphere is evident, although there are suggestions for improvements. This includes aesthetic updates to the older facility and a boost in security measures, given some concerns about resident monitoring and entrance protocols. While home-cooked meals and meaningful interactions are highlights, there are calls for more engaging activity options. Challenges around medication management and cleanliness have been noted, which are areas for improvement. Despite some limitations in later-stage dementia care, many families value the overall care experience, appreciating the friendly communication and support provided by the staff.

Costs at this community start at $4,000 and range up to $5,000. The average price in the community is $4,500, which is less than the average price in the area of $4,937. The cost of assisted living in this area is essentially the same as the cost throughout the state. If the resident needs other services, additional services may increase the monthly cost.